The Obama campaign’s politics of involvement have really gripped me in a way that no other political campaign ever has. If anybody ever asks you how do you monetise the social web, just point them at the stats for this campaign. Read the rest of The thinking that will see Obama elected

Filed under: Digital Marketing on August 25th, 2008 | No Comments »

Ok, today I experienced that familiar “my internet connection just went down and now I have to penetrate the inner sanctum of incompetence to get it working again” feeling.

For the benefit of the no doubt thousands of others experiencing Telkom issues this and any other week of the year, here’s the approach that

* Got the immediate attention of Telkom employees able to solve my issue
* Allowed me to go from no line to line in a mere one-and-a-half hours Read the rest of Telkom "customer service" - a pragmatic approach

Filed under: Telkom on August 8th, 2008 | 17 Comments »

This seems to be something of a spin-off on the “Battle at Kruger” wildlife video. Very smart and I love the closing comments from the game ranger and tourists.

I guess what’s less clever is that the site this ad is supposed to drive traffic to appears to be down. I suspect is has something to do with the localised redirection they have in place. Poor implementation… Read the rest of Samsung Yawning Lions Viral

Filed under: OSX Software, Video on August 1st, 2008 | No Comments »