Google Finally Launches Knol

Knol is Google’s take on Wikipedia with added moderation, allowances made for author subjectivity, and the opportunity for accomplished experts to reap the benefits of being recognised on the site.

Knol went live on 23 July and right now, in my opinion, its fertile ground ripe with potential for anyone to establish themselves as a know-it-all within their chosen field. Danny Sullivan has more on the ins and outs of how it works, Google’s plans to deal with spam on the site and what their hopes are for Knol going forward.

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